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Adding Text to Emails

Article: 000050593
Updated: July 10, 2024

Emails are only as successful as the information they convey. One way or another, you will need to use text to get your message across in your emails.

In this article, you'll learn how to add and edit text within emails. This article shares information on the older email editor. Lead Gen & CRM has updated the email editor, focusing on rendering and ease of use. If you're using the new email editor, read Modifying Text in the New Email Editor instead.  


Article Contents

 
 
Users:
Administrators 
Company Managers 
Marketing Managers 
Sales Managers  
Salespersons  
Jr. Salespersons  

Light Bulb IconTip: Are you looking for information about Constant Contact’s Email and Digital Marketing product? This article is for Constant Contact’s Lead Gen & CRM product. Head on over to the Email and Digital Marketing articles by clicking here. Not sure what the difference is? Read this article.

 

Adding Layout Blocks

Layout blocks are the foundation of emails created in the Lead Gen & CRM platform. Elements can be added into layout blocks, and you can drag, drop, and reorder layout blocks into your email to customize it. 

To start adding layout blocks, click Email in the left toolbar to create a new or edit an existing email.

  1. Click  grid.png Content and Layout in the Email Designer toolbar.
  2. Click on either the Themed or the Simple tab.
     
    Note: Themed blocks are available only in emails created from designer templates.
  3. Drag and drop the desired layout(s) into your email. 
  4. Click Save


Add layout block to your email

 

If you need to make changes to your layout, hover over a block and click  move.png  Move to reorder any content or layout blocks. Remember to Save your work. 



Adding Text Elements to Layout Blocks

You can add text or media elements into, or in between, the layout block(s) in your emails. To start adding text elements to your emails, click Email in the left toolbar to create a new or edit an existing email.

  1. Click  grid.png  Content and Layout in the Email Designer toolbar.
  2. Click the  layout6.png  Elements tab.
  3. Drag and drop a Text element onto a purple line in the desired part of the email.
  4. Click Save.


Add text element to emails

 

If you need to make changes to your layout, hover over an element and click  move.png  Move. Remember to Save your work.



Editing Text Elements

You can edit the information inside your text element. Click Email in the left toolbar to create a new or edit an existing email.

  1. Click the Text element you'd like to edit and update the text as desired.
  2. Use the Email Content Editor's word processing features to modify text as desired.
  3. Click Save.


Edit text in your email

 

Resizing Text Elements

To resize a text element within an email, you'll need to rely on Simple or Themed Layout Blocks.

Without customizing the email's HTML code, text elements will fill the width of any layout block or section of the layout block, they are added into. If the text element is not added into a layout block, it will fill the full width of the email. 

There are many layout blocks to choose from. Select 1, 2, or 3-column blocks to set the width of your text elements. The height of your text element will expand as much as needed, to accommodate the amount of text in the element. 

 


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