Customizing Unsubscription Pages

When contacts click the "Unsubscribe from emails" link in your emails, they will be redirected to the Unsubscribe page, where they can provide feedback on why they chose to unsubscribe. The feedback selection options cannot be updated at this time.

You can modify the look and feel of this page to better match your company branding. In this article, you'll learn how to rebrand and customize your unsubscription page.

Note: Contacts can unsubscribe from specific categories of emails, instead of unsubscribing from all emails from you. This is called Granular unsubscribing. Facilitate this by putting your emails into a category. For example, you can put your promotional offer emails into a "Promotional Emails" unsubscribe category, and informational emails in an "Informational Emails" category. When contacts unsubscribe, they can select the categories to eliminate. To modify these categories, navigate to the unsubscribe categories page. 

 

Tip: Are you looking for information about Constant Contact’s Email and Digital Marketing product? This article is for Constant Contact’s Lead Gen & CRM product. Head on over to the Email and Digital Marketing articles by clicking here. Not sure what the difference is? Read this article.

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Article Contents

• Rebranding Unsubscription Pages
• Rebranding Company Logos

 

 

Users:

Administrators	✓
Company Managers	✓
Marketing Managers	✓
Sales Managers
Salespersons
Jr. Salespersons

Rebranding Unsubscription Pages

To customize your unsubscribe page, do the following:

1. Click Settings in the left toolbar.
2. Click Company Email Settings, located under Features in the left panel.
3. Click the Unsubscribe Page tab.
   
    
4. Click the color swatch under Header Background Color. Select the desired color, then click outside the color picker modal to close it. 
   
   Note: The header background color is set to gray by default.
   
   
5. Enter what you want your page to say in the Header Text field.
6. Click the color swatch under Button Color. Select the desired color, then click outside the color picker modal to close it.
   
   Note: The button color is set to green by default. The button text color is set to white and cannot be changed.
   
    
7. Click Save Changes.
   
   

Customizing Your Company Logo

Your unsubscription page will feature your branding logo. Your branding logo is found in your Company Profile settings. Be aware that, if you do not have a branding logo set in your Company Profile settings, the Constant Contact logo will appear by default.

Read Customizing Your Company Logo to learn how to customize your company logo. 

Agencies: Logos can be rebranded if certain permissions settings are enabled. 

Refer to the following help articles for more information on additional rebranding and white-labeling features:

• Rebranding your instance
• Agency Tools Overview