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Adding Links to Emails

Article: 000050225
Updated: July 24, 2024

The Lead Gen & CRM platform allows you to insert links in images and text within emails.

In this article, you'll learn how to add links to emails in the Lead Gen & CRM platform.


Article Contents

 
 
Users:
Administrators 
Company Managers 
Marketing Managers 
Sales Managers  
Salespersons  
Jr. Salespersons  

Light Bulb IconTip: Are you looking for information about Constant Contact’s Email and Digital Marketing product? This article is for Constant Contact’s Lead Gen & CRM product. Head on over to the Email and Digital Marketing articles by clicking here. Not sure what the difference is? Read this article.

 


Adding Links

You can add links to emails.

To add links, create or edit an email from the Email tab in the left toolbar. 

  1. Double-click into the desired content block.
  2. Click the Link icon.

    Link icon

     

  3. Enter the desired URL in the URL field in the pop-up window that appears.
  4. Enter the displayed text in the Text to Display field.
  5. Optionally, enter a link title in the Title field. Adding a title to your link is helpful for SEO.
  6. Set link to open in the Current Window or a New Window. Best practices dictates that you open most email links in a new window. 
  7. Optionally, you may select an existing Lead Gen & CRM link from the Link list drop-down menu. This will replace the information you've entered in the URL field. 
  8. If you have already set some CSS for link styles, you may select the class you want to use in the Class drop-down menu. Read For Developers: Email Designer Classes and Styles Overview to learn more about editing HTML and CSS for your emails. 
     
    Note: Lead Gen & CRM offers Professional Services to assist with custom coding.
  9. Click Save.
  10. Click Save again. 

    Link Details

     

Important: When using your emails within automation workflows, set up CNAME records to whitelabel the links within your email. Otherwise, your links will appear to come from mx-senderer or marketingautomation.services. Lead Gen & CRM offers Professional Services to assist with modifying CNAME and DKIM settings.

Be aware that, due to the associated color palette, certain emails might automatically render linked text in a color that is somewhat hard to see. You may need to modify the linked text color in the A Text Color menu in the Email Editor toolbar.

 


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