Tags are labels you can add to your contacts that help you segment your audience. If you've created all your tags ahead of time, it's quick and easy to apply them to an individual contact as needed. However, new tags can also be created simultaneously when you edit your contact. Tags are also easy to remove when they are no longer applicable.



When you send your next email, you can use tags to filter your list by only sending your email to the contacts that have the tag, or excluding your tagged contacts from receiving it.
| Did you know? If you have a large number of contacts that need to be updated with tags, you can update them all at the same time by importing a file with a "Tags" column. Learn more. |
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