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Rename a list or segment

Article: 000054034
Updated: November 21, 2025

Give a list or a segment a new name to make it more relevant or meaningful

The names of your lists and segments are important! The names you use give you an idea of which contacts are on your lists or segments and what kind of content you should be sending to them. Your list names are also visible on your sign-up forms and give your contacts a better idea of the content they'll receive when they join.

  1. From the Lists and segments page, search for the list or segment you want to rename.
    Tip: If you have lots of lists or segments, you can use the List type drop-down menu to help further narrow your search.
  2. Click the three dots next to the list or segment and click "Rename."

    Lists and segments page with Search field and List type drop-down menu, Your lists table and list with menu expanded, and Rename option selected

  3. Enter the new name into the List name field. There is a 255 character limit for both list and segment names. A name can't be used for more than one list or more than one segment, but a list and a segment can share the same name.
  4. Click the Save button.

    Rename list overlay with List name field and Save button

 


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