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Schedule a series of Social Posts from the Campaign Calendar

Article: 000041590
Updated: January 14, 2025

Plan a series of posts for social media by creating and scheduling drafts from the Calendar View

When you're planning a marketing campaign, it's helpful to determine the frequency and timing of your social posts ahead of time. Use the Calendar View to create placeholders for your posts, so you can go back and fill in the content later.

 

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Create the post placeholders on the calendar

  1. From the All campaigns page, click the Calendar view tab.

    Marketing Calendars drop-down with Calendar option 
     
  2. Click on today's date or a future date that you want to schedule your post to publish. As long as your post is a draft, the date and time are changeable!

    Campaigns page, Calendar View tab, and calendar with date selected
     
  3. Select Social posts & monitoring.

    Chose a campaign and Social Post option
     
  4. Enter a name for your post that you'll easily recognize later.
  5. Enter a time that you want to publish your post. You can always change it later.
  6. Click Save as placeholder.
    Note: Clicking Open in editor takes you into the editor so you can choose the social profile you want to share on, add images, shorten your URL, and schedule your post to publish.

    Create a new Social Post overlay with post name, date and time options, and Save button
     

A post placeholder appears on the calendar, and you can repeat the steps until you have all the posts created. You can even schedule multiple posts for the same day. The posts won't publish until you schedule them.

 

Edit the posts on the calendar to add content and schedule to publish

When you're ready to build out the posts with content and choose the social profiles you want to share the post on, it's easy to edit the post through the Calendar View.

  1. From the All campaigns page, click the Calendar view tab.

    Marketing Calendars drop-down with Calendar option  
     
  2. Click on the placeholder of your Social Post.

    Campaigns page, Calendar View tab, calendar with Social Post placeholders, and placeholder selected
     
  3. Click Edit.

    Social Post preview from the Calendar View and Edit button
     
  4. Click Open in editor.

    Edit your Social Post overlay with post name, date and time options, and Open in editor button
     
  5. Select the social profiles you want to share your post on.
  6. Update your post content. If you have links in your post, you can also use the URL shortener.
  7. Click + to add an image, or click the toggle to add a Vimeo video.
  8. (Optional) Choose a new date and time to publish your post.
  9. Click Schedule post or Post now.

    Create a Post overlay, Select social profiles option, post content field and URL shortener, Add images button, Schedule for later date and time options, and Schedule Post button
     

Repeat the steps for each placeholder post until all your content is updated and your posts are scheduled. Posts can be edited any time as long as they haven't posted yet, and once they do, you can edit them directly through your social media profile.


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