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Create a Survey Page

Article: 000039502
Updated: March 19, 2025

Gather feedback from your contacts by creating and activating a Survey Page

 

Email Plus IconReview your plan: This feature is not available in all Constant Contact plans. If you don’t have full access, you may need to upgrade your plan.

 

Surveys are a great way to get valuable feedback and insights from your contacts so that you can make smarter business decisions and optimize your marketing efforts. With Constant Contact’s Survey Pages, it’s easy to create and share a survey to help better understand your customers’ demographics, interests, preferences, or feelings about your organization.
 

 

To create a Survey Page:

  1. Click Marketing channels > Surveys.

    Marketing Channels dropdown and Surveys option 
     
  2. Click Create a survey.

    Create a Survey button
     
  3. Click to edit the Survey Page name. 
  4. Enter a unique name that you'll easily recognize in your account later. Your contacts don’t see this name.
  5. Click Save

    Default campaign name, Rename field, and Save button
     
  6. Click "Page settings."

    Survey Page Settings link
     
  7. Update the following options and click Save:
  • Survey page title - This is the name your contacts see when they view your Survey Page. When your page is viewed, the web browser pulls the text in this field and displays it as the title of the open browser tab.
  • Survey page description - If you share your Survey Page in a Facebook or Instagram ad, the description for the ad is pulled from this field.
  • (Optional) Expiration date - You can choose to have your survey expire on a specific date to hide it from your page visitors. This won't remove the Survey Page from any webpages, emails, or social media posts that you shared the URL in, but if anyone tries to click the link, they won't be able to access the content. The page expires at midnight on the date you specify, based on the time zone you have selected in the Regional Settings section of your account settings.
    Note: You can edit your Survey Page to add, change, or remove the expiration date at any time, even after it’s been activated. However, once the survey has expired and is in the “Ended” status, you won’t be able to adjust the expiration date or reactivate it.
  • (Optional) Custom URL - You can choose to add custom text to the end of your URL. Special characters, like hyphens and underscores, aren't recognized.

    Survey Page Settings options and Save button
     
  1. Click the Images tab to insert your logo, or other images, from your Library. You can also upload new images or choose from the stock image gallery.

    Images tab with click-and-drag logo
     
  2. Click the block to create your survey.

    Survey block with placeholder text and question
     
  3. Click to customize the placeholder text.

    Survey block with placeholder text selected
     
  4. Click on the placeholder question and select Edit from the toolbar.

    Placeholder question with Edit button
     
  5. Type your question in the field.
  6. Select the question type from the drop-down:
  • Multiple choice - Allow respondents to only select one answer.
  • Checkboxes - Allow respondents to select multiple answers.
  • Open answer - Allow respondents to type a response.
  • Rank order - Allow respondents to rank your answer options in a particular order.
  • Numeric scale - Allow respondents to provide a numerical rating to answer your question.
  1. For multiple choice, checkbox, and rank order question types, enter the answer options in the fields. For a numeric scale question type, choose the scale you want to use (ex: 1 to 5) and enter labels for the lower and upper ranges (ex: Highly dissatisfied vs. Highly satisfied).
  2. Click + Add response to add another answer option. Click Add "other" to add an "Other" answer option with a text field for respondents to type a response.
  3. (Optional) Click the image icon to add a photo to an answer option.
  4. Click the X to remove any unneeded answer fields.
  5. (Optional) Click the toggle to make this a required question to answer.
  6. Click Save.

    Edit question and answer fields, Save button
     
  7. (Optional) Click Add question or drag additional question blocks into your survey, using the pink line as a guide. Then repeat steps 11-19 to customize the question and answer options. You can have up to 100 questions in your survey.
    Note: Clicking Add question from the toolbar automatically adds a multiple choice question, but you can change the question type as shown in step 13.

    Drag and drop Question Block
     
  8. (Optional) To reorder any of the questions in your survey, click on a question and drag it to a new spot, using the pink line as a guide.

    Drag and drop Question Block
     
  9. (Optional) To remove a question, click on it and then select the trash can icon from the toolbar.

    Question Block selected and Trash Can icon in toolbar
     
  10. (Optional) Insert Text, Image, Divider, or Spacer blocks to further customize the look of your survey. Once you’re finished adding your questions, simply click outside of the Survey block.

    Text, Divider, and Space blocks in Survey panel
     
  11. (Optional) Click Build to drag and drop additional blocks into your template to customize the layout.

    Build tab
     
  12. Click Design to customize the background, colors, and fonts of your Survey Page.

    Design tab
     
  13. (Optional) Click Preview to see what your Survey Page looks like on a desktop and mobile device.
    Note: If you want others to be able to preview and test your Survey Page before activating, click on the thumbnail image of your survey from the Marketing > Surveys page and copy the URL to share it with them. Just note, no test responses will be recorded from the preview link.
  14. When you’re ready, click Activate to make the survey live.
    Important: Once your Survey Page is activated, you'll be able to make some edits or deactivate and reactivate it at any time.

    Preview and Activate buttons

 

Your Survey Page is now active, but no one will see it until you share it in an email, on social media, in a social ad, in a blog post, or on another webpage!

Once you start receiving responses, you can view your reporting to see the results. Depending on how you share the survey, some respondents may display as anonymous in your results.

 


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