How your SEO score measures your website's success

What your SEO score means and how to interpret it

Within our SEO tool, your SEO score measures your rank in terms of website success. It’s determined by an algorithm that calculates your site’s performance based on several factors, including your number of visitors, your number of backlinks, how mobile-friendly your site is, and more.

Your SEO score can be useful to you in several ways, and should be used as a means to:

• Measure success - Analyze the evolution of your score as a performance indicator in the mid- to long-term.
• Identify issues - Major score decreases should warn you about significant issues with your website.
• Compare sites - Compare your SEO score between sites to determine what's working and what isn’t. 

Completing tasks to optimize your pages can help to increase your SEO score, but this work alone may not provide you with the boost you’d like to see. Because your score is a measurement of your website’s performance in relation to the market, you’ll need to monitor and maintain your site on a regular basis to see long-term improvements in your SEO score.

Be a better marketer: SEO is key to making sure that potential customers find you! Learn about the meaning of SEO in marketing your business.

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