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Configuring Custom Fields for Accounts

Article: 000050674
Updated: July 26, 2024

An account in Lead Gen & CRM is just like a folder in a digital filing cabinet, where you can store all of the information related to a contact or an opportunity in one place. While accounts use standard fields, like account name or company phone number, accounts can also use your Lead Gen & CRM custom fields.

Custom Fields are perfect for identifying unique information about an account, and helping to manage your sales team’s behavior when communicating with contacts or companies. 

Custom fields can include, the best time to call, preferred sales agent, favorite football team, etc.). Custom fields can also be used to personalize emails and send dynamic content.

In this article, you'll learn how to view and edit custom fields, within your accounts.


Article Contents


Users:
Administrators 
Company Managers 
Marketing Managers 
Sales Managers 
Salespersons 
Jr. Salespersons 

Custom Fields In Accounts

All custom fields created in your Lead Gen & CRM instance will be available in all accounts in your Account Manager. Custom fields are created, and required fields are set from the Settings page of your Lead Gen & CRM instance.

Fill out the fields for each account individually. Start from Sales > Accounts in the left toolbar. 

  1. Select the desired account from the Account Manager.

    Select the account from the Account Manager

     

  2. Scroll down to the Custom Fields section and click the arrow to expand it. 
  3. Fill out and check the checkmark box for any of the custom fields that apply to the account. 

    Fill out the custom fields

     

  4. Click Save Changes at the top of the account page. 

    Click Save Changes

     


 

Creating New Custom Fields 

All custom fields are created, for use across the entire Lead Gen & CRM instance, from the Settings page. If you need a custom field that applies to only one account, create the field but do not set it as a required field. This way, the field can be used in accounts where it applies, and ignored in accounts where it doesn't apply. 

Note: Only Administrator user roles can create new custom fields. All user roles can interact with custom fields within Accounts.

Read our Creating Custom Fields article to learn more about creating new fields from Settings

 


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