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Partners: How to create and send a Central Send SMS campaign

Article: 000054015
Updated: October 17, 2025

Create and send an SMS message from a parent account that appears as if it were created and sent by the child accounts that you select

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Central Send SMS campaigns allow partners to create and send an SMS message from a partner account that distributes to selected sub-accounts, and accesses SMS lists that were created as presets. All the account details and settings pull from the individual sub-account’s records, even though it is being created and sent from the parent account. The sent campaign and reporting is then housed in each sub-account.

Exclamation Point IconImportant: Central Send must be enabled by a Constant Contact support agent or your account management team.

 

  1. In the MY ORGANIZATION menu on the left-hand side, click Central send > SMS.

    My Organization menu with Central Send menu expanded and SMS option selected

  2. Click the Untitled campaign name to rename your SMS campaign. In the Rename your SMS overlay, enter a unique name that you can easily recognize later into the Campaign Name field, then click the Save button. Your contacts never see this name.
  3. In the SMS editor, add your content. You create your Central Send SMS message just as you would any other SMS campaign.
    Note: The sender name defaults to the name for your partner account, but once the SMS message is sent, the sender name is pulled from each sub-account.
  4. When you're ready, click the Save button.

    SMS message editor with Campaign name field and edit (pencil) icon, Sender name automatically pre-populated, SMS message field with AI content generator, Personalization drop-down menu, Link shortener, and Emoji menu, and Save button

  5. Next to the Schedule message option, click Edit to choose your list options and schedule the SMS message.

    SMS message editor with Create message and Schedule message sections collapsed, and Edit button 

  6. Select an SMS Central Send list or create a new one by clicking the "Create list" link. You can see how many accounts and lists the campaign will send to under each list option.
  7. Select either:
  • Send Now - This sends your text message immediately, as long as the message doesn't fall into the quiet hours timeframe (8:00 p.m - 8:00 a.m.) based on the time zone in your account settings. The Send Now option is disabled during quiet hours, but you're still able to use the schedule option.
  • Schedule for Later - This lets you select a date and time in the future to send your text message. You're not able to select times that fall within the quiet hours.
  1. Click the Save button.

    SMS message editor with Create message section collapsed, and Schedule message section with Select recipients section and list options, Schedule SMS section and send options, and Save button

  2. Depending on your selection in step 7, click the Send Now or Schedule button in the upper right-hand corner.

    Schedule button

  3. In the Ready to schedule overlay, confirm the action by clicking the Send Now or Schedule button.

    SMS message editor with Create message section and Schedule message section collapsed, and Schedule button

You can find your sent Central Send SMS on the All Campaigns page by selecting "Central Send SMS" from the Campaigns drop-down menu. Although this campaign shows as sent in your partner / parent account, there won't be any reporting. The reporting for the email is unique to each sub-account.

 

Light Bulb IconDid you know? Central Send SMS campaigns and standard SMS campaigns can't be used interchangeably. You can copy a Central Send SMS to use as another Central Send SMS, but you can't copy a standard SMS campaign to use as a Central Send SMS, or vice versa.

 


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