Document express consent to email your contacts using a GDPR or CASL email template

Create an email using a dedicated GDPR or CASL template to ask your existing contacts to provide express consent for you to email them

Express consent to send email is obtained when you ask your potential contacts for permission to send them emails, they agree, and you document the agreement. We've got you covered with templates designed to collect express consent:

• GDPR email template
• CASL email template

As with any template, you can add your logo, change the colors to match your branding, and customize the message. Every Constant Contact template also always includes a "SafeUnsubscribe®" link in the footer. 

Did you know? Turning on the advanced email permission option in your account settings shows you the type of permission your contacts have given you to email them. The feature is automatically enabled for Canadian customers for CASL.

GDPR email template

Learn more: Constant Contact can help you comply with the General Data Protection Regulation (GDPR).

Under the General Data Protection Regulation (GDPR), anyone sending marketing emails must obtain and document express consent from their contacts. We've created a GDPR template so that any contact who clicks the button in the template is immediately documented as giving their express consent to receive emails from you.

1. Create an email, and in the template picker, enter "GDPR" into the search field.
2. Place your cursor over the template thumbnail and click Select to start editing it. Alternatively, if you're using a touchscreen device, tap the template thumbnail and then tap Select.
   
    
    
3. Customize the template with your branding and any other content you’d like to update or include. If the template has red placeholder text, you can type over it to replace it with your specific information or use the insert option to add your organization's information. The red text is just there to catch your attention and has no other functionality.
   Important: The existing button is designed to document express consent from each contact who clicks on it. If it gets deleted, the functionality breaks.
4. Click Continue when you're finished to schedule your email.
   
   
    

CASL email template

Learn more: Constant Contact can help you comply with Canadian Anti-Spam Legislation (CASL).

Under the Canadian Anti-Spam Legislation (CASL), all businesses are required to obtain and document either express or implied consent from contacts to email them. We've created a CASL template so that any contact who clicks the button in the template is immediately documented as giving their express consent to receive emails from you.

1. Create an email, and in the template picker, enter "CASL" into the search field.
2. Place your cursor over the template thumbnail and click Select to start editing it.
   
    
    
3. Replace the red placeholder text by typing over it or by using the insert option to add your organization's information. The red text is just there to catch your attention and has no other functionality.
4. Customize the template with your branding and any other content you’d like to update or include.
   Important: The existing button is designed to document express consent from each contact who clicks on it. If it gets deleted, the functionality breaks.
5. Click Continue when you're finished to schedule your email.
   
   
    

Questions?