Insert a branded PayPal button into an email

Link a PayPal URL for a checkout page or shopping cart to a branded button to sell items through an email

Though having a branded webpage is nice, you can sell goods and services from within your email, saving your customers the step of having to go to your website to finish their transaction. If you've already created a PayPal business account, you already have access to all the tools you need. All you have to do is add a PayPal button and then link it to your checkout page or shopping cart:

• Insert a branded PayPal button into your email
• Link the button to your PayPal shopping cart or checkout page

Learn more: Looking for more ideas on how to sell goods and services through an email? Check out our best practices for using ecommerce in an email.

Insert a branded PayPal button into your email

An official PayPal button tells your contacts exactly where they're headed when they click it, and gives users the sense of security that PayPal is associated with.

1. Copy the URL for the button you want to use.
   Note: PayPal has many different button styles in their Logo Center. If you don't see the one you want below, you can save a button image from PayPal, upload it into your Library, and then insert the image into your email.
    

   Button	Button URL
   	https://imgssl.constantcontact.com/kb/ThirdParty/PayPal-checkout-button-gold.png
   	https://imgssl.constantcontact.com/kb/ThirdParty/PayPal-checkout-button-grey.png
   	https://imgssl.constantcontact.com/kb/ThirdParty/PayPal-checkout-button-blue.png
   	https://imgssl.constantcontact.com/kb/ThirdParty/paypal-credit-card-button.png

   
    
2. From the Build tab, drag an Image block into your template where you want to add the PayPal button. Use the guideline to help find the right spot.
   
   
    
3. Click on the image placeholder and click Replace.
   
   
    
4. Click the Image URL tab.
5. Paste the PayPal button URL from step 1 into the field.
6. Click Preview.
7. Click Insert.
   
   
    

Link the button to your PayPal shopping cart or checkout page

When you create a payment link in PayPal, the URL for the shopping cart or checkout can be used anywhere, including in your email. With a few steps, you can copy the links from your PayPal account and insert them into your Constant Contact email.

1. Build a pay link, then click the Copy Link button under the Pay Link tab.
   
   
    
2. Click on the PayPal button in your email, then click the link icon and select Web Page.
   
   
    
3. Paste the URL into the field.
4. Click Insert.
   
   
    

Each URL is customized for a single item. Repeat the steps to add multiple items to a single email. When your contacts click on the PayPal button, they're taken directly to your PayPal checkout page where they can continue making their purchase.

Any links we provide from non-Constant Contact sites or information about non-Constant Contact products or services are provided as a courtesy and should not be construed as an endorsement by Constant Contact. 

Questions?