Passing Hidden Fields Through Lead Gen & CRM Forms

Hidden Field Differences 

When you pass hidden field values, the value can vary based on which page of your site the form is submitted on. For example, if you use the same Contact Us form across multiple pages of your site, you can pass a different value across each page. 

Alternatively, if you create a hidden field in the Form Builder, the hidden value will be the same regardless of where an individual fills out the form. If you have a script that grabs the browser URL and places it in a hidden field, you can log the location in the contact record. 

This value would end up being unique, per placement of the Lead Gen & CRM form script. This would be impossible to do using the hidden field option in the Form Builder. The hidden field option in the Form Builder is still valuable, but passing hidden fields provides a bit more flexibility for the type of information you can fetch. 

Obtaining Hidden Field Information

Form embed codes can be modified. For system fields, you can pass your own values into these fields. For custom fields, instead of using the field name, use the field's system ID. To obtain a fieldID value, complete these steps from Settings in the left toolbar: 

1. Click Custom Fields, located under Features in the left panel.
2. Locate the custom field to include in the form, click the three-dots menu to the right of the custom field, and click the Copy fieldID to Clipboard.
   
   

Adding Hidden Fields to Form Embed Codes

Once the fieldID value has been obtained, it must be inserted into a form. To do so, the form's embed code will need to be modified. To edit a form embed code to add a hidden field, create or edit a form:

1. Click    Actions > Embed Code.
   
     
2. Locate the ss_form.hidden = {'field_id': 'value'}; line of code and remove the two slashes // before ss_form.hidden.
   
    
3. Paste the custom field ID in place of id in field_id. For example, change field_id to field_3737631747. In place of value, enter the value you want to be tracked upon page visit. 
    
   Note: The value can be a static value in quotes, a JavaScript variable, or JavaScript code that returns a value. These values are collected when the form is displayed, and any changes to them after the form is rendered will not be recognized.
   
   
4. Click Close.
   
    

As an example, if the custom field is stored in a JavaScript variable called prodName, then the edited line of code would appear as follows:

ss_form.hidden = {'field_96971777': prodName};

This procedure assumes that you are editing the embed code for the first time.

If you cannot find {'field_id': 'value'};, search instead for ss_form.hidden = and modify the respective content within the sets of single quotations.

Frequently Asked Questions

Q: How do I pass multiple values?
A: Separate the values with commas.

{'field_96971777': prodName, 'field_01010101': anotherValue}

Q: How do I pass a static string using the hidden field?
A: Include the string within single quotation marks.

'12345'

Q: How do I pass a referrer field?
A: You will need to use ref_ instead of field_.

ss_form.hidden = {'ref_96971777': prodName};