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Manually resubscribe a contact

Article: 000005514
Updated: March 11, 2025

Help a contact, who previously opted-out of your contact list, to re-join by sending them a resubscribe email



 

An unsubscribed contact can join your list again at any time through any of our sign-up tools, but sometimes they reach out to you directly. If one or more of your contacts unsubscribed by accident, or changed their mind about being part of your contact list, it’s easy to get them back on your email list by sending them a resubscribe email.

 


Send a resubscribe email

Exclamation Point IconImportant: The resubscribe email can only be sent once to each unsubscribed contact. If your contact doesn't receive or can't find the email, they need to manually sign-up for your email list through your sign-up form.

 

  1. From the contacts dashboard, click the Contacts tab.
  2. Search for the contact you want to resubscribe.
  3. Next to the contact, click . . . > Resubscribe email.

    Contacts dashboard with Contacts tab selected, Search field with search results, contact menu expanded, and Resubscribe email option selected 
     
  4. Check the box to confirm that you have permission to resubscribe the contact.
  5. Select the lists you want to add the contact to.
    Note: If you need to create a new list, you have to create it before you send the resubscribe email.
  6. Click Continue.

    Resubscribe email overlay, "Yes I have permission to resubscribe them option selected, List field with list selected, and Continue button 
     
  7. View an example desktop and mobile preview of the resubscribe email by clicking on the thumbnail image. The email content can't be edited.
  • Your logo image is pulled from the Organization Information section in My Settings. If you don't have a logo on file, a default image is used instead (see example inbox image below).
  • The from address is pulled from the User Email in My Account. If you need to change the address and don't have access because you are an Account Manager or Campaign Creator, please reach out to the Account Owner for assistance.
  1. When you're ready, click Send email now.

    Resubscribe email overlay, Email details section with email thumbnail, and Send email now button 
     
  2. Click Ok.

    Resubscribe email overlay success message and Ok button
     

The Reconfirm Opt-in Email is sent and your contact's status changes from "Unsubscribed" to "Awaiting Confirmation." You can't send emails to your contact while in this status. As soon as your contact clicks the button in the confirmation email and completes the opt-in, they'll be added to the lists you selected and their status is changed to "Express Permission." You can then start sending emails again.

Contacts tab and Contacts tab selected, Search field and results with contact in Awaiting Confirmation status
 

 

View an example of the resubscribe email

Once your contact clicks on the Resubscribe me! button, they're taken to a Thank You page that outlines the unsubscribe process.

  • Resubscribe email as seen by your contact in their inbox

    Example resubscribe email as seen in an inbox with Resubscribe me! button
     
  • Confirmation message your contact receives after clicking the Resubscribe me! button

    Resubscribe Thank You page with success message and unsubscribe instructions
     


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