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Manually resubscribe a contact

Article: 000005514
Updated: September 19, 2025

Help a contact, who previously opted-out of your contact list, to re-join by sending them a resubscribe email

 

An unsubscribed contact can join your list again at any time through any of our sign-up tools, but sometimes they reach out to you directly. If one or more of your contacts unsubscribed by accident, or changed their mind about being part of your contact list, it’s easy to get them back on your email list by sending them a resubscribe email.

 


Send a resubscribe email

Exclamation Point IconImportant: The resubscribe email can only be sent once to each unsubscribed contact. If your contact doesn't receive or can't find the email, they need to manually sign-up for your email list through your sign-up form.

 

  1. Filter your contacts by the "Unsubscribed" status.
  2. Place your cursor over the unsubscribed contact's name and click the View (eye icon) button.

    All contacts table with Status drop-down menu and Unsubscribed option selected, and filter results with View button visible

  3. From the panel on the right-hand side of the page, click . . . > Resubscribe email.

    Contact panel with menu expanded and Resubscribe email option selected

  4. Check the box to confirm that you have permission to resubscribe the contact.
  5. Select the lists you want to add the contact to.
    Note: If you need to create a new list, you have to create it before you send the resubscribe email.
  6. Click the Send email button.

    Resubscribe email overlay, "Yes I have permission to resubscribe them option selected, List field with list selected, and Continue button

The Reconfirm Opt-in Email is sent and your contact's status changes from "Unsubscribed" to "Awaiting Confirmation." You can't send emails to your contact while in this status. As soon as your contact clicks the button in the confirmation email and completes the opt-in, they'll be added to the lists you selected and their status is changed to "Express Permission." You can then start sending emails again.


 

View an example of the resubscribe email

Once your contact clicks on the Resubscribe me! button, they're taken to a Thank You page that outlines the unsubscribe process.

  • Resubscribe email as seen by your contact in their inbox

    Example resubscribe email as seen in an inbox with Resubscribe me! button

  • Confirmation message your contact receives after clicking the Resubscribe me! button

    Resubscribe Thank You page with success message and unsubscribe instructions

 


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