Add, edit, or remove a time delay rule in the Automation Path Builder

Set a duration of time between actions in a path

Timing is everything! When you send a communication too quickly it can turn your customers off, and if you send it too late your customers may have already moved on. Adding a time delay to your automation path lets you select how long passes between communications, and you can always edit it later if it's not quite right.

• Add a time delay rule to a path
• Select the duration for a time delay
• Remove a time delay rule from a path

Add a time delay rule to a path

A time delay Rule must fall below the Trigger in a path and should be followed with an Action.

1. From the Rules section of the Path builder, drag a Time delay step into your path.
2. Drop the time delay anywhere in the path where there is a plus sign.
   
   
    

It's that easy! Repeat the steps for each time delay you want to add to your path. A time delay can also be dragged anywhere there is a plus sign if you want to change its location in the path.

Select the duration for a time delay

Review your plan: The duration options depend on your email plan. Upgrading your email plan gives you full access to all the features in an automated path. Learn more.

Using time delays lets you stretch your path out from minutes to months. It's completely up to you!

1. Click the three dots on the Time delay step in your path, and select "Edit."
   
   
    
2. Set the duration of the delay and then select from:

• Minutes
• Hours
• Days
• Weeks
• Months

3. Click Save to return to the Path builder.
   
   
    

Repeat the steps for each time delay in your path. You can add more time delays by dragging one from the Roles section of the Path builder.

Remove a time delay rule from a path

When you delete a time delay Rule, it can't be undone, but it's easy to add another in if you need it.

1. Click the three dots on the Time delay step in your path, and select "Remove."
   
   
    
2. Click Delete to confirm the action.
   
   
    

Questions?