Edit your email header

Edit the subject line, preheader, "From" name, and "From" and "Reply-to" email addresses within an email draft

The header of your email includes important information, such as your "From" name and subject line, which recipients use to decide whether to open it. You can edit the email's header information directly within your email draft.

The email header contains your:

• "From" name - This is pre-populated with what you entered in the "Business details" section of your account settings.
• "From" and "Reply-to" email addresses - These pre-populate with your account's user email address, but you can set default "From" and "Reply-to" email addresses in your account settings. 
• Subject line and preheader - These are pre-populated based on your chosen email template.  

To edit any of the fields in your email header:

1. In your email draft, click "Email settings."
   
   
   
    
2. Update the following fields:

• Subject - An effective subject line helps increase your open rates and keeps your email out of the trash or spam folder. Add personality to your subject line by adding emojis or inserting personalization to display details unique to each contact.
  

  Tip: Need help coming up with an enticing subject line or preheader? Depending on your email plan, you can click the "recommended subject lines" or "recommended preheaders" link to get some suggestions!

• Preheader - An email preheader displays below or next to the subject line in most email clients and mobile devices. It's a great way to support your subject line and further entice contacts to open your email. 
• From Name - This helps your contacts recognize who you are and keeps your email out of the junk folder. Pick a name that your customers and contacts are most likely to recognize, whether it's the name of your organization, your personal name, or a combination of both.
• From address - From the drop-down, choose an email address that your contacts will see in their inbox. You can only send from an authenticated domain, so you may not see all of your verified email addresses in the drop-down.

  Did you know? An official domain, like jack@jacksbackyardbbq.com, is preferable to jacksbackyardbbq@yahoo.com because it improves your email deliverability. Learn more about best practices for your "From" email address and how to get a custom domain.

• Reply-to address - From the drop-down, choose a verified email address to receive replies from your contacts. It doesn't have to match the "From" email address, but make sure it's an email account that you check regularly. All "Reply-to" email addresses must be verified to ensure you're the owner of the address.

3. ​When you're finished, click Save.

   Tip: As you update the header information, use the preview at the top to see how it’ll look in a contact’s inbox!

   
   

If you forget to update the header information while in your email draft, you can also edit it when you schedule your email to send.

If your email is already in a "Scheduled" status, you can unschedule it to make edits to the email header. However, you cannot edit the header information once your campaign is sent. Instead, you can copy the sent email and make your edits to the copy before resending it.

 

Questions?